Data and analysis courses for businesses
Learn how to collect, analyse, and use data to make smart decisions and maximise the effect of your marketing.
- Tailored approach
- Focused on your business goals
- Practical exercises
Learn data-driven marketing
During a half– or full-day session, your team will gain the strategic understanding and practical skills needed to confidently create a marketing strategy built on results, profitability and optimisation.
We go through everything you need to capture high-quality, trustworthy data in a digital environment that is constantly changing – always in accordance with frameworks like GDPR.
Additionally, we go over how you can leverage data to optimise ads, ensure the customer journey is effective, and make data-driven decisions.
This course is designed for both business owners and marketing teams looking to strengthen their competence within data analysis.
The course can be held either remotely, on-site at your office, or at one of our offices in Stockholm or Malmö.
What you'll learn
Our courses combine theoretical insight with hands-on exercises to ensure an engaging and practical learning experience.
A solid technical foundation
Learn exactly what you need in order to capture data in today's world – from pixels and server-side tracking to consent banners and management.
Google Analytics 4
Use Google Analytics 4 to gain a thorough understanding of your consumer's behaviour and identify insights that you can use to improve your marketing.
Data-driven optimisation
How to use data and insights to optimise campaigns, improve the customer journey, and make smarter marketing decisions.
Data and AI
Learn why data is more valuable than ever in today's AI-driven world. We'll teach you how you can maximise your results by making sure platforms receive the right signals.
Why Social Zense?
Specialists in digital advertising
Social Zense is an award-winning performance marketing agency. Our courses are led by specialists actively running and optimising paid campaigns across platforms.
Tailored to your needs
No two companies are alike. That's why we adapt our courses to your industry, business goals, and current knowledge – ensuring immediate, practical application.
Trusted by hundreds of satisfied companies
Since our launch in 2018, we've trained hundreds of companies, organisations, and associations – and partnered with institutions like IHM Business School, SIH and TUC to deliver ongoing courses.
Interested in booking a course?
Fill out the form and we’ll get back to you shortly. You can also reach us directly at 08 – 30 40 82 or send an email to hello@socialzense.se.
